Great stuff here – as simple as that – PAS. Can’t write effective copy, can’t sell more of your services, realising that you will have to get another job for a client you hate. Fortunately, there’s an answer…
When you master copywriting fundamentals, you acquire skills that you can take anywhere.
Take the Problem-Agitate-Solve formula for example.
The formula works like this:
- Identify a problem
- Agitate that problem
- Trot out the solution
Its applications are endless.
View original post 1,059 more words